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The Cover Letter: It Matters

Writing a good cover letter matters in a job search
Oh the cover letter . Some of us dread writing them, the rest of us love it. But one thing’s for sure: it’s an absolute necessity when applying for a job or an internship . This is true anywhere in the world. The cover letter affords you the opportunity to express yourself in a way you simply can’t in a resume . Resumes are structured and predictable. Cover letters aren’t. The cover letter is also the first impression you’ll give a potential employer, so you’ll want it to be good. Cover Letters Equal Expression Lisa McQuery of Demand Media believes that cover letters matter because of the way they enable job applicants to set themselves apart from the rest of the pack. She explains that the introductory portion of a cover letter “can be used to express a genuine interest in aspects of the company to which [the applicant] is applying...
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