JUN
19
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Gi2C Business Event Review: Special lecture for Gi2C Shanghai Interns

b2ap3_thumbnail_lecture.jpg On Thursday, June 11, Gi2C interns in Shanghai attended a lecture about business in China called: "Digital Marketing - The new way into China". The following topics were covered during the event: An overview of China’s economy Analysis and understanding of the digital market What to consider when establishing a business in China Risk areas in China for foreign enterprises Opportunities available in China’s digital market The lecture was delivered by Annia Gonzalez Torres – Business Development Manager at AEXELE. AEXELE is a leading total digital solutions agency in China. The company assists brands targeting Chinese consumers & netizens by developing tailored digital services that includes: consulting and advisory, e-commerce and mobile commerce solutions, as well as digital branding and onlinemarketing campaigns. Annia's background is related to marketing and public relations, however she now specializes in mostly digital marketing and strategy. More information about the speaker is on Annia Gonzalez Torres Linkedin...
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JUN
25
0

Intern Updates: T'ai Chi at Ritan Park (Beijing)

Beijing is a city characterized by a somewhat constant state of confusion and contradiction. Living is Beijing, you often feel as if you are continuously straddling two different worlds. One world is a city undergoing full-throttle modernization, the other is still trying to honor the  foundation of the capital's past, one built on centuries of history and tradition. The swirling of the past, present, and future - that is what Beijing is about. And though you are able to take a world-class subway system to work and pick-up a Starbucks coffee on your way into the office, there are certain parts of life in Beijing that serve as a reminder that the city is a crucible of Chinese culture, and that even as much of the city transforms, certain traditions carry on. One of these notable customs is the practice of T'ai Chi. Head to one of Beijing's many parks during...
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